Lauren Kubiak


About Lauren

Lauren is a freelance copywriter. She graduated from Rowan University with a Bachelor’s in journalism. She is a full-time editor at an association management firm, editing peer-reviewed nursing journals, textbooks, and newsletters.


Small Business Products in the Grammy Gift Bags

The LA-based marketing firm that has curated gift bags for the Grammy Awards for the last 25 years highlights small business products for big media results.


Black Entrepreneurs’ Best Advice on Success

These 18 quotes from Black business owners can inspire other founders of color who want to create and sustain a successful business.

6 Steps to Building a Strong B2B Sales Team

Enhance your B2B sales team using these strategies, from hiring an influential sales leader to fostering a growth-driven mindset.

Build a Successful B2B Social Media Strategy in 8 Steps

Elevate your B2B business’s social media strategy with these tactics, from focusing on platforms like LinkedIn and Twitter to spotlighting your employees.


How to Design an ADA-Compliant Website

To ensure your website is ADA compliant, design tweaks can enhance inclusiveness, improve search engine optimization, and protect against litigation.


An Explanation of Small Business Health Insurance Acronyms

There are several acronyms floating around the small business health insurance universe. Our reference guide provides a list and explanation of the most common ones.

How Micro-Influencers Can Help Small Businesses

Influencer marketing is expected to grow in the coming years. Here’s how your small business can benefit from collaborating with micro-influencers.

Why Data Provenance is Essential for Cybersecurity

Amidst the persistent threat of data breaches, businesses can boost their cybersecurity efforts with a better understanding of where their data comes from.

Small Business Sales Trends for 2024

Sales leaders discuss the upcoming top sales trends, including tailored customer experiences and sustainability, that your small business should leverage.

Small Business Marketing Trends for 2024

Here are the small business marketing trends to watch next year, from 'minimalist' marketing campaigns to social listening to using interactive content in ads.